Bio

Carlos Oberoi

From the moment Carlos entered the studio, he was a natural at making sounds mix into each other. At his debut studio session he was mixing beats, laying down voice tracks and recording a remade version of the Sugar Hill Gang’s “Rapper’s Delight”, he was eight. At fourteen, taking his Technics 1200`s(which his mother made the sacrifice to get them for him), he set up a personal studio in his bedroom. For Carlos, it was inevitable that his childhood pastime would spin itself into a lifelong career. Note: 27yrs later Carlos still owns the original Technic 1200`s his mother bought for him.

Setting his sights high from the onset of his career, Carlos began playing at high school dances, and entering DJ competitions. Quickly recognized for his talent, the “rookie” in the industry was recruited by the popular “Cosmic Crash Crew”(1984). Alongside his crew, Carlos played at high schools, colleges and universities across Ontario, allowing him to master the art and technique of spinning the wheels of steel. The early exposure eventually lead to Carlos’ teaming up with Toronto’s foremost DJ crew, The 2008 Stylus DJ Awards HALL OF FAME Recipients  “TKO Sound Crew”, making him the youngest member of the prominent crew(1987). Constantly delivering crowd-pleasing sets, he built his reputation and name. With ease, he extended his reach past university parties and charged onto the nightclub scene. There he began playing at well established and much frequented Toronto nightclubs including “Falcon’s Nest” and “Heavens” where he further crafted the art of mixin beats and began M.C.-ing parties.

By 1990, Carlos’ ambition and drive took him in a new direction. His decision to expand from DJ-ing and MC-ing to promoting his own parties spawned a new era for Toronto’s urban nightclub scene. With his two former partners, Carlos established Toronto’s leading entertainment company, Major League Entertainment. Major League defied the club-promoting scene and built an empire that still exists today, on a smaller level catering to the over 30 crowd, now under the new label, Carlos Promo. Starting out small, Major League began hosting “Jaguar Sundays” once a week. They developed a strong following and loyal clientele placing them in a class of their own. Gradually the weekly events transitioned into four nights of partying subculture setting in motion a new era for the Toronto nightclub scene. Major League immediately became known for its trademark First Friday’s at the “Top of the CN Tower” and “New Years Eve at the Skydome”(14 straight soldout years). In 1996 Major League stormed New Orleans as they hosted the first of many Major League Superbowl events with NFL Star Bruce Smith. Two years later in 1998, Carlos’ drive compelled him to take that venture to the next level at Superbowl XXXIII in Miami, by including NFL Star Ray Lewis to the roster of celebrities. Superbowl and partying reached new all time levels! The event has since turned into a signature affair attracting athletes, celebrities and fans from afar.

Major League took the urban world by surprise and grew quicker than the trio ever imagined. And as life’s demands became more strenuous and placed added pressure on the group, they inevitably decided to part and go their separate ways, each pursuing their own personal venture. However, for Carlos, Major League was not only his passion, but also an establishment he was fully committed to. Assuming all the responsibilities was an easy decision to make. Currently he is the president of Major League Entertainment, now known as Carlos Promo. He continues to run the company, managing multiple personnel, administration and marketing events. And after successfully running and co-owning Studio 69/Savannah Lounge(13 years), Carlos continues to put his entrepreneurial skills to test. Although his passion for music has been the driving force to his success, Carlos continues to pursue other avenues and in 2001 he took on a new venture. Carlos owned and operated “Carlos Auto Spa” formerly Hendersons Car Cleaning, a car detailing business in the heart of downtown Toronto. The business catered to resident and visiting NBA, MLB and CFL players, as well as services clientele residing in the Greater Toronto Area and surrounding locals. In his first year he made it into one of Toronto`s well respected magazines Toronto Life magazine in which Carlos Auto Spa was picked Best of the City by it`s readers. This honour made Carlos Proud. Carlos Auto Spa has also had articles in the Toronto Star and Toronto Sun and not to mention a special news piece on Global News. 2007 Carlos introduces a new concept which has never been done before in Canada, Carlos introduced a new service to his Auto Spa. “A Barbershop” it opened in 2007 inside Carlos Auto Spa, this concept of getting your car washed and getting your hair cut under the same roof, is a concept which Carlos felt couldn`t loose.  In 2009 Carlos sold the buisness for profit.

October 2010 Carlos joined the family business Equity Builders as Head of the Sales Dept and overseeing all Marketing for the company. Equity Builders is your first step to achieving independent wealth. They will show you how to buy multiple real estate assets with minimal risk and without the headaches of day-to-day management. Most would agree real estate provides excellent returns on investment over a long-term basis however, many independent investors fail at achieving these returns because of their lack of knowledge or the time to properly manage their portfolios. Equity Builders have designed a revolutionary concept to eliminate these obstacles for the independent investor. Carlos has helped many of his peers gain personal wealth through the Equity Builders Proven system.

Carlos easily adapts to this new position as with all projects he undertakes, due to a host of skills previously accomplished and continuously being developed. From building excellent business relationships with corporate clients such as Bacardi and Skydome; celebrities like NBA Super Star Shaquille O`Neal, Elton Brand, Ron Harper, Jamaal Magloire and Actors Russell Peters, Jamie Fox, Morris Chestnut and Boris Kodjoe; and most importantly his patrons, to training for the Toronto Police Force, attending crash courses at Ryerson University, DJ-ing for WBLK 93.7 in Buffalo and producing a number of radio commercials. All augmenting the existing talents he possesses. Over the years, through joint ventures, collaborations and outstanding use of his entrepreneurial expertise, Carlos has built his credibility and well established relationships, while promoting successful and safe events. Striving to entertain, ensuring clientele safety and constantly building strong business relationships is the essence of his character. This will always ensure that no matter what role or career path he chooses, Carlos Oberoi aka DJ Carlos aka Carlos Promo, will always continue giving the people what they want and desire “the best”.